Master the 280-Character Limit
Since 2017, Twitter (now X) allows 280 characters per tweet, double the original 140. But the best tweets are often shorter and more impactful. Use our tool to craft concise, engaging content.
Tips for Effective Tweets
- ✓Front-load your message: Put the most important info first.
- ✓Use line breaks: They make tweets easier to read and scan.
- ✓Include a CTA: Tell readers exactly what to do next.
What Counts as a Character?
Twitter's character counting can be tricky:
- •Standard Chars: Letters, numbers, and symbols count as 1.
- •Links: Always count as 23 characters regardless of length.
- •Emojis: Most modern emojis count as 2 characters.
Pro Optimization Tip
Aim for 250 characters if you want to leave room for people to Quote Tweet your content without having to edit your original text.